How industrial companies build predictable, scalable, and sustainable pricing systems
Most pricing problems in B2B don’t come from bad intentions, they come from complexity, historic habits, lack of structure, and too many exceptions.
In wholesale and manufacturing:
price lists become outdated
sales teams negotiate inconsistently
costs fluctuate faster than systems update
discounts become the default
contract margins evaporate over time
This is why companies don’t just need pricing updates: they need a full pricing system.
The Pricetainability Framework™ is Yggra’s structured method to turn pricing from a reactive activity into a predictable, scalable profit engine.
It’s designed specifically for:
wholesale
manufacturing
distributors
technical product companies
Where complexity is high, margins are thin, and price discipline is vital.
What Is Pricetainability™
It’s the combination of:
pricing governance
segmentation
automated updates
dynamic indexation
leakage monitoring
sales guardrails
deal discipline
pricing communication
ERP integration
Most companies fix pricing once. We make pricing future-proof, repeatable, and scalable — with a system that protects margins every day.
Who is the Yggra
Pricing Audit for?
Improve profitability by identifying and addressing inefficiencies.
Expand into new markets and attract new customers with competitive pricing strategies.
Whether you’re a CEO, CFO of Head of Sales, this service delivers the strategic data-driven insights and resources to foster your company’s financial performance and empower informed decision-making.
Do these pricing challenges sound familiar?
Precise diagnoses
Identify inefficiencies with pinpoint accuracy using advanced tools and methodologies.
Insightful analysis
Receive clear, data-driven insights that empower smarter pricing decisions.
Fast delivery
Quickly uncover opportunities and actionable insights with an efficient audit process.
Actionable recommendation
Gain tailored strategies to address your unique challenges and drive profitability.
Cost-effective
Maximize the value of your investment with practica, high-impact recommendations.
The 5 Pillars of the Pricetainability Framework™
Pillar 1
Pricing Governance & Ownership
Clear rules. Clear roles. Clear decision-making.
Without governance:
every discount becomes negotiable
exceptions multiply
customers exploit inconsistency
pricing becomes emotional instead of strategic
Governance brings:transparency
guardrails
approval flows
defined accountability
escalation rules
pricing discipline
This is the foundation that stops margin leakage before numbers even reach ERP.
Pillar 2
Segmentation & Differentiation
Not every customer or product deserves the same price.
We segment by:
customer type
industry
strategic importance
order patterns
product category
elasticity
profitability
This allows:differentiated margins
tailored discount levels
rationalized volume tiers
improved win rates
healthier long-term contracts
Segmentation transforms pricing from “one-size-fits-all” into “value-aligned pricing.”
Pillar 3
Automated Pricing Logic & Indexation
Pricing that updates itself — instead of relying on human spreadsheets.
Typical issues in technical B2B:
manual price uploads
Excel files with multiple versions
outdated price lists
slow cost updates
forgotten indexation
Automation fixes that.
We build:dynamic pricing rules
indexation formulas
cost-based updates
pricing tiers
margin thresholds
automatic contract adjustments
All inside your ERP (Odoo or any system). This eliminates human error and slows down discounting.
Pillar 4
Margin Visibility & Leakage Monitoring
You can’t control what you can’t see.
Most companies don’t monitor:
real margin per customer
real margin per product
discount behaviour
contract profitability
volume tier ROI
leakage patterns
Pricetainability adds:dashboards
margin alerts
approval workflows
cost-change triggers
leakage heatmaps
structured reporting cycles
The result: sales understands impact → finance trusts numbers → management sees future margin early.
Pillar 5
Deal Discipline & Sales Enablement
Better tools lead to better pricing behaviour.
Sales teams discount because:
they don’t see margins
they don’t know the rules
they want to win the deal today
they lack pricing support
customers push hard
We change the environment so the behaviour changes:margin calculators
pricing guardrails
minimum thresholds
suggested prices
playbooks
approval flows
deal desks
negotiation scripts
When sales has clarity and tools, discounting drops 20–40% — without harming win rates.
Ready to unlock your
pricing potential
It’s time to turn pricing into your most powerful lever for growth. Partner with Yggra and let’s build a strategy that works for your business.
