Make profitability predictable
Most SMEs work hard, grow in revenue, and expand their customer portfolio. Yet margins often lag behind. Prices have historically increased, exceptions pile up, and decisions are too often made based on gut feeling.
Yggra helps SMEs professionalise pricing — with clarity, structure, and insights that have immediate impact. So that pricing is no longer a black box, but a powerful tool for growth.
Our pricing approach: from insight to sustainable profit
SMEs need a pricing approach that:
is data-driven yet comprehensible
is strategically strong but practically applicable
provides structure without delaying
protects margins without losing commercial flexibility
Pricing is not a theoretical exercise. It is an integrated system of strategy, behaviour, processes, and tools.
We help SMEs to make that system clear, workable, and future-oriented.
Pricing Audit: clear insight into margin & profit leaks
Every SME has hidden profit leaks — often without anyone noticing.
With a pricing audit, we map out your complete margin structure.
Many companies do not have full visibility over:
margin differences between customers
price errors and inconsistencies,
incorrect or outdated prices
unchecked discount patterns
deviations between guidelines and practice
exceptions without a framework
products or segments that are structurally loss-making
Get insight into your pricing reality
request an audit
Margin Leakage: identify & stop silent profit losses
Margin leakage rarely occurs due to one large mistake. It arises from small deviations:
Individually, these elements may appear harmless, but together they can sometimes cause margins to drop by several percentage points.
We identify, quantify, and eliminate profit leaks, so that your prices can finally do what they are supposed to do: protect and strengthen the margin.
Stop margin erosion
discover your profit leaks
THE PRICETAINABILITY FRAMEWORK™ the foundation for sustainable pricing
The Yggra Pricetainability Framework™ helps SMEs and growing businesses to establish a sustainable pricing culture. Not with ad-hoc decisions, but with clear structures, stable processes, and better insights. The framework forms the basis for predictable, scalable, and profitable pricing — today and in the future.
The model consists of five pillars that elevate pricing from a reactive task to a strategic advantage:
Management and Ownership
Clear roles, clear rules, and a consistent decision-making process provide stability and trust within the commercial process.
Segmentation and differentiation
Prices tailored to customer value, willingness to pay, and segment differences — without complex tools, yet fully applicable.
Automated pricing logic
Dashboards, alerts, and insights into deviations make pricing verifiable. Problems are detected early rather than corrected late.
Transparency & Margin Monitoring
Dashboards, alerts, and insights into deviations make pricing verifiable. Problems are detected early rather than corrected late.
Deal Discipline & Sales Enablement
A clear framework for exceptions, strong pricing support for sales, and less randomness in discounts or negotiations.
This is how prices become predictable, scalable, profitable, and sustainable.
Companies that are winning today have replaced ad-hoc pricing with structured, data-driven, and automated pricing systems.
It forms:
Maintain competitiveness and ensure continuous expansion.
CUSTOMER
RETENTION
Thoughtful pricing strategies promote loyalty and encourage repeat purchases.
COMPETITION
ABILITY
Stay competitive and ensure long-term growth.
COMPETITION
POSITION
Stay competitive and ensure sustainable growth.
Pricing Audit: clear insight into margin & profit leaks
Every SME has hidden profit leaks — often without anyone noticing.
With a pricing audit, we map out your complete margin structure.
Many companies do not have full visibility over:
margin differences between customers
price errors and inconsistencies,
incorrect or outdated prices
unchecked discount patterns
deviations between guidelines and practice
exceptions without a framework
products or segments that are structurally loss-making
This keeps pricing a living system that is constantly reinforced.
Get insight into your pricing reality
request an audit
Yggra
Pricing Audit
Discover opportunities. Lay the foundation.
A pricing audit is often the quickest way to uncover hidden profits. We clearly map out where margins are being lost, which products or customers are underperforming, and where you can make immediate improvements.
We help you to:
Increase margins without raising prices “just like that”.
Identify and correct unprofitable products/services.
Make risks within your current pricing structure visible.
Base pricing decisions on clear KPIs.
Get a simple, actionable plan that makes a difference starting tomorrow.
Ideal for SMEs that want to quickly establish a healthy foundation.
Strategy & model development
Design the future of your pricing.
SMEs truly grow when pricing is no longer done on an ad-hoc basis, but becomes a strategic part of the business. We design pricing models that align with your goals, market, and customers — easy to implement, scalable, and clear.
We help you to:
Building a sustainable, future-proof pricing framework.
Using smart analytics for better decisions.
Aligning pricing structures with your growth, your costs, and market dynamics.
Calculating scenarios to see risks and opportunities in time.
For SMEs that are professionalising and want to make pricing a lasting lever.
Markets change, customers change — and so your pricing must adapt. By continuously monitoring and refining your pricing strategy, you remain competitive without constantly having to tinker with processes.
Real-time insights to use for better pricing decisions.
Quickly respond to market trends and customer behaviour.
Detect margin pressure early and avoid losses.
Maintain your competitive advantage with periodic updates & optimisations.
For SMEs that want to structurally secure their profitability.
Pricing Audit: clear insight into margin & profit leaks
Every SME has hidden profit leaks — often without anyone noticing.
With a pricing audit, we map out your complete margin structure.
1. We speak the language of SMEs
No complex models without application.
We translate pricing into something that works in your daily reality.
2. We combine strategy with implementation
An idea is worthless if it is not executed.
We provide models, processes, and guidance.
3. We deliver insights that are immediately usable
Clear reports, tangible conclusions, strong visualisations.
4. We build a sustainable system
Not just reviewing prices once, but making pricing future-proof.
5. We ensure support within teams
Sales, management, and finance work on the same basis — without differences in interpretation.
Whether you want to start with an audit, build a strategy, or continuously optimise: Yggra helps you turn pricing into a competitive advantage.
Production
Historical prices, late cost updates, inconsistent discounts.
Result: +11% margin restored in 8 weeks.
Distribution
Manual Excel pricing, no safety nets for sales.
Result: 700 hours saved per year + stable margins.
For whom is
the Yggra Pricing audit and the Pricetainability Framework™
The Yggra Pricing Audit is customised for companies that strive for:
Whether you are a CEO, CFO, or Head of Sales, this service provides the strategic data-driven insights and tools to enhance your company's financial performance and enable informed decision-making.
Schedule a conversation with a pricing expert
